The Role of Polling and Surveys in Political Strategy in India
Introduction Polling and surveys have become integral tools in the political landscape of India. They serve as critical instruments for understanding public […]
Read moreAuthor: Kalyan Chandra
Kalyan chandra is a political strategist, media and communication consultant with the expertise in public relations, marketing, political research, election campaign management, psephology and digital analytics. He focuses on strategic political consulting, offering services that include competitive research, public opinion collection, and digital media management. Kalyan has significantly contributed to successful campaigns across India with his meticulous approach and deep understanding of the political landscape.
Leveraging SMS campaigns in Indian Elections
Leveraging SMS campaigns in Indian political campaigns is an effective strategy due to the high penetration of mobile phones across the country. […]
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The Shekawat Doctrine: BJP’s Blueprint for Inclusivity and Strategic Alliances
The Shekawat Doctrine in the Bharatiya Janata Party (BJP) is a strategic political approach named after Bhairon Singh Shekhawat, a prominent […]
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BJP’s Matua Outreach Strategy in West Bengal
The Matua community is a religious and social group in India, primarily located in the states of West Bengal and Assam. Here’s […]
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Sanjay Jha’s “How BJP Wins” – Book Review
Overview Sanjay Jha’s book “How BJP Wins” offers an in-depth analysis of the political strategies and organizational mechanisms that have led […]
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Why Every Politician Needs a Good Website: Enhancing Credibility, Engagement, and Campaign Success
Creating a dedicated website for an Indian politician serves multiple purposes and can significantly enhance their public presence and outreach. Here are […]
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BJP’s Pasmanda Muslim Outreach Strategy: A New Political Shift
The Bharatiya Janata Party (BJP) has adopted a strategic approach to reach out to Pasmanda Muslims, a marginalized segment within the […]
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Political Advertising in India: A Deep Dive into Digital Ad Spend
Political advertising in India has undergone a significant transformation over the past decade. Traditionally reliant on rallies, posters, and television ads, political […]
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Caste Dynamics in Andhra Pradesh: Political Alignments and Influences
1. Support Patterns for TDP (Telugu Desam Party) Kammas: Historically, Kammas have been the backbone of the TDP since its inception by […]
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Importance of SEO in Political Campaigns
1. Visibility and Reach Enhanced Online Presence: SEO helps political campaigns improve their visibility on search engines like Google, Bing, and Yahoo. […]
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