Digital Marketing Strategy Consultant in India
With over 560 million internet users, India is the second-largest internet-populated country just after China. The Indian internet population is likely to reach 650 million marks by 2023. The massive penetration of smartphones is another reason why brands should concentrate on Digital Marketing for promoting and selling products and services.
Why Indian Brands & Organisations Should concentrate on Digital Marketing & Analytics?
450 million smartphone users
336 million Facebook users
17 million Twitter users
100 million Instagram users
308 million Youtube Users
The high concentration of Digital Literacy
Social Media Impact in branding, lead generation & sales – 3 Dimensions
|Social Media Optimization||Social Media campaigns||Social Media Analytics & Business Intelligence|
|Organic Improving Followers & Engagements through the strategic contentSuitable for a long term strategy
Results are not instant
Takes time for consolidating the presence among potential audiences.
|PaidMicro Targeting/Niche Targeting using filters like Age, Gender, Location, Interest & Other customized combinations.Ex: Targeting a person who has belief in particular religion + specific political ideology
Results are instant
|Free & Paid tools provide intelligent insights like age, gender, location, and other information related to the followers.Advanced social media analytics tools like Radian 6, Hootsuite, and Sprout Social provide services like sentimental analysis.
The sentimental analysis gives the frequency of values like positive or negative or neutral analyzing huge amounts of information on Facebook, Twitter & Instagram for various products and brands
Descriptive Analytics: We can analyze various metrics and dimensions of the visitor like bounce rate, exit rate, location, age, gender, device, browser, and content engagement rates.
Predictive Analytics: We can predict how the users are likely to show interest /support to a particular brand/politician. Based on big data analytics, we can predict the likely outcome.
Prescriptive Analytics: We can derive solutions by going through data and analytics. Politicians or Political Parties can alter or re-engineer the content strategy based on analyzing the insights consistently.
Looking for leveraging digital marketing to increase website traffic, leads, conversions, and sales? I can provide customized digital solutions for your requirement. I do competitive research and detailed evaluation of your products, services, and organization through various digital and nondigital sources to draft feasible digital marketing strategies. I strongly believe in the synergy of strategic marketing and digital channels for effective ROI (Return On Investment), sales, promotions, and brand management.
- Digital Marketing Strategy
- Website Planning & Management
- SEO ( Search Engine Optimization)
- SEO Audit
- Social Media Optimization / Social Media Marketing
- Social Media Audit
- (SEM) Search Engine Marketing
- Web Analytics & Reporting
- Pay Per Click (Google Adwords)
- Search Campaigns
- Display Campaigns
- Remarketing Campaigns
- Universal APP Campaigns
- Facebook Advertising
- Content Strategy & Marketing
- Marketing Automation
- Pardot Marketing Automation
- Marketo Marketing Automation
- Hubspot Marketing Automation
- Eloqua Marketing Automation
- Location-Based Marketing
- Performance Marketing
- Inbound Marketing
- Email Marketing
- Digital Marketing Audit
- Online Reputation Management
- Lead Generation Campaigns
- B2B Marketing in Digital Media
- B2C Marketing in Digital Media
- Indian Political Campaigns in Digital Media
- Political advertising In India
- Political Intelligence & dynamics in India