Web Analytics with Expert Matomo Consulting Services

Take Control of Your Data. Go Beyond Google Analytics.

Are you tired of handing over your precious website data to third-party platforms like Google Analytics? With increasing concerns over privacy, data ownership, and GDPR compliance, many businesses are now making the smart move to Matomo โ€” the most powerful open-source web analytics platform that puts you in full control.

If you’re looking for a seamless, privacy-first, and fully customizable analytics solution, you’re in the right place. I specialize in setting up, optimizing, and customizing Matomo for businesses, marketers, agencies, NGOs, and startups around the world.


๐ŸŒ Why Choose Matomo Over Google Analytics?

Hereโ€™s a quick analysis comparing Matomo with Google Analytics:

Feature / Aspect Matomo Google Analytics (GA4)
Data Ownership Full data ownership โ€” data stored on your server Google stores and controls your data
GDPR & Privacy Compliance Built-in features for GDPR, HIPAA, and PECR compliance Requires customization for full compliance
Hosting Options On-premise or cloud (your choice) Fully cloud-based (Google’s servers only)
No Data Sampling Always processes 100% of your data Samples data in many reports
Customization Fully customizable dashboards and reports Limited customization
Integrated Tag Manager Built-in Matomo Tag Manager Requires using Google Tag Manager
Heatmaps, Session Recordings Available within the same platform Not available natively; needs external tools
Transparency & Open Source 100% open-source and auditable Proprietary black-box model
Support for Marketing Agencies Agency-focused features and client site management Lacks dedicated agency support tools

โœ… Matomo Consulting Services I Offer

Whether you’re a website owner, marketer, or agency โ€” I can help you set up and maximize Matomo to suit your exact business goals.

๐Ÿ”ง 1. Matomo Installation & Setup

  • Installation on cPanel, shared hosting, VPS, or cloud servers

  • DNS, PHP, and database configuration

  • SSL integration and security hardening

๐Ÿ’ก 2. Custom Analytics Dashboard Creation

  • Custom dashboards tailored for marketing, sales, content, or eCommerce teams

  • Real-time data widgets, geographic heatmaps, traffic source segmentation

๐ŸŽฏ 3. Goal Setup & Conversion Tracking

  • Track form submissions (Contact, Newsletter, etc.)

  • WhatsApp click tracking

  • Phone call button clicks

  • Download and outbound link tracking

  • Campaign UTM tracking

โš™๏ธ 4. Matomo Tag Manager Customization

  • Set up advanced tracking without touching code

  • Add custom events, pixels, and JavaScript actions

๐Ÿ“ˆ 5. Data Visualization & Reporting

  • Setup custom automated reports (PDF or email)

  • Weekly/monthly performance summaries

  • Compare period-over-period results

๐ŸŒ 6. Matomo Training & Support

  • Personalized training for marketing or technical teams

  • Help desk and query resolution

  • Long-term analytics strategy planning


๐Ÿ‘จโ€๐Ÿ’ผ Who Can Benefit From This?

  • Digital Agencies: Want full control over client data and advanced reporting

  • Ecommerce Stores: Need conversion & funnel tracking thatโ€™s not sampled

  • Startups & SMEs: Prefer affordable, privacy-first tools

  • NGOs & Governments: Require strict data compliance

  • Bloggers & Content Creators: Want to know whatโ€™s working โ€” with clarity


๐Ÿ’ฌ Frequently Asked Questions (FAQs)

โ“ What is Matomo?

Matomo is a powerful, open-source web analytics platform that offers full data ownership and is a popular alternative to Google Analytics. Itโ€™s used by governments, corporations, agencies, and privacy-conscious users worldwide.

โ“ Can I use Matomo without coding knowledge?

Yes, especially with my help! I can install and configure everything, and train you on how to view reports, customize dashboards, and set goals โ€” all without writing a single line of code.

โ“ Is Matomo free?

Yes, the on-premise version is completely free and open-source. However, some features are premium add-ons. My consulting helps you get the best value whether you’re using the free or paid version.

โ“ What about Matomo Cloud?

Matomo offers a hosted cloud version with a monthly fee. If you prefer not to manage hosting, this is a great choice. I can help you set up and optimize it too.

โ“ Will I lose my Google Analytics data?

No, you can export and archive your existing Google Analytics data before fully switching. In many cases, I help clients run both in parallel for a few months during the transition.

โ“ Is Matomo GDPR compliant?

Yes, it has built-in tools for anonymizing IPs, user consent tracking, and data export โ€” making it ideal for EU and global data regulations.


๐Ÿš€ Ready to Take Control of Your Web Analytics?

With my deep expertise in Matomo, Iโ€™ll ensure you get a privacy-first, performance-driven analytics system tailored to your goals.


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