Guide to Data Analytics : Measuring Political Campaigns in India
Measuring metrics in the context of Indian political campaigns involves leveraging various tools and analytics platforms to gather insights and data. Here’s […]
Read moreAuthor: Kalyan Chandra
Kalyan chandra is a political strategist, media and communication consultant with the expertise in public relations, marketing, political research, election campaign management, psephology and digital analytics. He focuses on strategic political consulting, offering services that include competitive research, public opinion collection, and digital media management. Kalyan has significantly contributed to successful campaigns across India with his meticulous approach and deep understanding of the political landscape.
Influencer marketing for political campaigns in India
Influencer marketing for political campaigns in India leverages the popularity and reach of social media influencers to promote political messages, candidates, or […]
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Two-Fold Anti-Incumbency: Lessons from Indian Electoral Politics
Two-fold anti-incumbency, which refers to voter dissatisfaction with both the ruling party and the local Member of Legislative Assembly (MLA), can have […]
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Decoding Caste Dynamics: How Community Alliances Shape Tamil Nadu Politics
Tamil Nadu politics is heavily influenced by caste dynamics, with different communities aligning with various political parties based on historical, social, […]
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History of Gallup Polls in India
The history of Gallup polls in India can be traced back to the broader history of public opinion polling, which gained momentum […]
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The Art of Spin Doctoring: Shaping Political Narratives and Influencing Public Perception
Spin doctoring in political communication refers to the practice of shaping and manipulating information to present a favorable image of a political […]
Read moreBook Review : Lance Price’s The Modi Effect
Lance Price’s The Modi Effect is an engaging and thorough examination of Narendra Modi’s rise to prominence, meticulously detailing the political strategies […]
Read moreAmit Shah Asserts BJP’s Solo Bid for Haryana Elections, Confident of Third Term Victory
Union Home Minister Amit Shah, maintaining a resolute stance ahead of the forthcoming Haryana elections, announced on Saturday that the BJP would […]
Read moreHow Jagan Mohan Reddy’s Strategic Campaign Won Andhra Pradesh in 2019
Jagan Mohan Reddy’s victory in the Andhra Pradesh Assembly elections in 2019 was the result of a combination of strategic campaigning, leveraging […]
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The Significance of Grassroots Campaigning in Indian Elections
Grassroots campaigning plays a crucial role in Indian elections, often making the difference between winning and losing. Unlike top-down approaches, grassroots campaigns […]
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